Student brief
Proposed outcome for one of the three Wells & Co (Heritage,Traditional and Community) pub groups. I created a logo identity for the three pub groups and then created additional collateral for the Community pub group.
Community pub logo & collateral
Loyalty Scheme App
This is an example of a simple proposed loyalty scheme app for a Wells & Co Community pub called 'The Odd Fellows'. Unlike typical point collecting schemes, this loyalty scheme provides the pub customer with 1 tap (to use on the reward wheel), every time they visit and purchase from the pub.